Philippines is hosting World Travel Awards for first time
ABS-CBN News
Aug 29, 2024
The Philippines is set to host the World Travel Awards (WTA) Asia and Oceania gala ceremony for the first time, solidifying the country's position as a destination for meetings, incentives, conferences, and exhibitions (MICE).
Organized by the Department of Tourism, the red-carpet event will be held on September 3 at City of Dreams Manila.
Tourism Secretary Christina Garcia Frasco said this does not only mark a milestone for the country, but also "serves as a testament to the Philippines' growing prominence and readiness to host high-caliber international events."
"We are glad that esteemed global organizations like the World Travel Awards are recognizing our capacity to deliver world-class hospitality, superior event management, and unparalleled tourism experiences," she said in a statement.
Established in 1993, the WTA recognizes outstanding players in the travel, tourism, and hospitality industries.
The Philippines is vying for 7 awards in WTA this year: Asia's Leading Beach Destination, Asia's Leading Dive Destination, Asia's Leading Island Destination, Intramuros as Asia's Leading Tourist Attraction, Boracay as Asia's Leading Luxury Island Destination, Cebu as Asia's Leading Wedding Destination, and the Department of Tourism as Asia's Leading Tourist Board.
"Each of these nominations signifies recognition of the unique and diverse offerings of our beautiful archipelago -- from our pristine beaches and world-renowned dive sites to the vibrant culture and food and the innate hospitality and friendliness of the Filipino people," Frasco said.
Aside from the WTA, the Philippines has also been recognized by different publications and award-giving bodies this year. Among these are the 23rd Annual Wanderlust Reader Travel Awards by United Kingdom's Wanderlust Travel Magazine, the 2024 International Travel Awards, and the Asia Best of Best Awards.
"The Philippines' beauty and the warmth of the Filipino people make tourism a natural endeavor," said Frasco.
"The challenge lies in envisioning a future that transcends mere visitor arrivals, focusing instead on tourism revenues that provide livelihood and employment, instituting the necessary infrastructure and improvements in connectivity, as well as valuing heritage preservation, community upliftment, and fostering a deep appreciation for our culture."
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